Humility in the Workplace

According to “The Times of India” published in 2014, blowing your own trumpet at workplace may no longer get you an extra point on your performance sheet, so just turn down the volume a bit. A flashy and braggadocio behaviour, which may have helped boost an individual’s career, is unlikely to win many friends in […]

Understanding Insurance Frauds and their Ramifications

Insurance fraud is any act committed with the intent to fraudulently obtain payment from an insurer. Insurance fraud has existed ever since the beginning of insurance as a commercial enterprise. Fraudulent claims account for a significant portion of all claims received by insurers, and cost billions of dollars annually worldwide. Types of insurance fraud are very diverse, and […]

Customer Loyalty – a Must for Business Success

Customer loyalty is the single most important element to retain within the business relationship.  A lot of positive elements can be derived from a well-established customer base. Large sums of money are spent on advertising, primarily to gain a greater market share of consumers, but with the availability of a dedicated customer base, these expenditures can be put into other uses that will be more beneficial to the business enterprise.

Knowing Your Blog Readers

One of the most important activities anyone creating a blog can do is to take a look at what you’re doing from the readers’ point of view.  Most readers do not care about how you optimize your blog to get the most out of your PPC advertisements.  They don’t care about how you get the […]